Seamless coordination between suppliers, freight forwarders and receivers across borders, an expert group who manages the supply chain and optimises the goods flow, transparent system and real-time data – this is what we call a control towerControl Tower
An expert group that seamlessly manages, drives and further develops the supply chain and product flow for your business
for logistics 

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We would love to help you optimise your supply chain

What is a control tower?

  • a seamless coordination across departments, countries and suppliers

  • an expert group that manages, drives and further develops the supply chain and product flow for your business

  • a central information centre with an overview of all data, to easily address opportunities and risks

  • it identifies all possibilities and synergies to optimise combinations in the flow of goods and reduce cost

How to build a control tower?

  • a control tower should be established and defined as an own operational function

  • logistics experts are pulled in and working in teams with the company’s key people

  • the team should consist of people with

    • background from supply chain and flow of goods

    • background from the transport industry

    • BI competence – improvements in operational work

    • 3PLThird Party Logistics
      A company's use of a third-party to outsource its distribution, warehousing or other services

    • IT background who can exchange data between the parties

  • outsourcing of control tower functions provides great flexibility and access to expert competence at all times


1. Planning, resources and routines
  • full control of the real-time supply chain can prevent potential problems from happening

  • ​provides a visible and transparent supply chain

  • full overview and flexible opportunities for dynamic planning, resource allocation and routine setup

  • full control with GPS tracking, distribution systems and inventory management

2. Revision and reporting
    • contributes to document all stages in a supply chain

    • all cargo movements are registered and documented through operational logs, order and billing history, for analysis, overview and control

    • ​generate reports that show total costs, broken down to single products

3. Prognoses
    • the analysis documents the supply chain in real-time and gives a solid base to see potential improvement areas

    • ​make prognoses that provide predictability down to the daily operational level, and estimated time of arrivals

    • predictable supply chain costs and demand

4. Implementation
    • simplifies operation and control at all stages, in the supply chain

      • inventory management

      • distribution

      • port and container management

      • billing

5. Decisions
    • a control tower allows you to work in real-time with real-time data

    • centralised and clear responsibilities for costs, quality and implementation

    • transparent system and real-time data provide the basis for right decisions based on facts

6. Results
    • lower logistics costs

    • less inventory

    • improvements in time and punctuality in the supply chain 

    • reliability

Knut Sollund

Knut Sollund

CEO – Chief Executive Officer